In short, if there isn’t any return, why are you doing it? what could you do instead?
It may seem odd, but many people go into business with no plan and no idea what return they might make, unfortunately, the reality is that without a profit sooner or later your business will die.
I know there are somethings you have to do, like pay tax and other compliance activities, but even these have a return because they save you from fines or worse.
So before you spend money ask yourself this question – what is my return on investment?
steve@bicknells.net
It is odd and most people do forget this in even more every day things. When quoting in for Solar PV systems, part of our quotation is in fact an ROI calculation. As its basically an investment you need to know your return, amazing how many people need that explaining to them though.