Is your business ready for Black Friday & Cyber Monday? Reply


Cyber monday 2015 - Monday 30th November

This year Black Friday will be on 27th November and Cyber Monday will be on 30th November 2015.

Shopify explain what Black Friday and Cyber Monday are….

Black Friday

This one you’ve probably heard of before… it’s the day after American Thanksgiving. It marks the beginning of the Christmas shopping season. Many brick-and-mortar stores open up early and offer wild deals that are similar to, or even bigger than “Boxing Day” sales which you may be familiar with.

An estimated £810 MILLION was splashed out on Black Friday in the UK last year – more than double the year before – as websites crashed and people fought in the aisles to grab deals, so as you plan your shopping spree we have all the information you need. (mirror)

This year Black Friday will happen on Friday 27th November. However, some retailers will start their week of deals on Monday 23th November.

Cyber Monday

This is the Monday immediately following Black Friday. Cyber Monday works on the same principle as Black Friday, except that it occurs online only.

In 2005, Shop.org coined the term “Cyber Monday” after analyzing increased Internet traffic and sales on the first day that most people return to work after the holiday weekend.

Since its inception, online consumers have started to spread the word about Cyber Monday. Between 2006 and 2011, online sales doubled to over 1.2 billion dollars on Cyber Monday. The success of Cyber Monday has made itself known all around the world, including Canada, the United Kingdom, and all over Europe.

Last year in the UK

  • £1.5 billion was spent online
  • Over £600 million to be spent on Cyber Monday alone
  • 125 million website hits predicted in 24 hours

steve@bicknells.net

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