How far would you go to retain staff? 1

Biological Clock

Apple and Facebook are now offering to pay for female employees to freeze their eggs!

The initiative is part of the so-called “perks arms race” as Silicon Valley firms battle to recruit top talent and it is hoped the perk will attract more women into a traditionally male-dominated sector. (Sky News)

Fertility specialist Philip Chenette is quoted as saying “providing egg-freezing coverage for employees can be viewed as a type of payback for women’s commitment in a mael-dominated industry where technology firms are often competing to attract female talent” (NBC News)

https://www.pacificfertilitycenter.com/fertility-preservation/

The cost for egg freezing in the US is about $10,000 (£6,200) for every round, as well as $500 or more for storage each year.

Apple also offer assistance with adoption.

Will UK companies soon be offering this perk?

steve@bicknells.net