Yes, its true, our blog has been read over 450,000 times, keep reading and help us to reach the half a million mark.

We now have over 9,000 followers and we have made 804 post.

Google has become our best friend and is the source of around 94% of our visitors.

That’s pretty impressive for a blog about accounting and tax!

What’s more, we don’t pay to boost posts or use any other ways to gain advantage, we just post content that our followers and readers value.

Our blog was started to help business owners resolve common issues, its purpose is to help people and to explain how tax works and where the problem areas are. Its designed to give complete answers, rather than ‘here’s a problem, now contact us for the answer’ . We want readers to be able to resolve basic and common problems themselves for free and if their problems are more complex or they need extra help then to contact us or their own accountant.

We don’t ask subscribers and followers to pay and we don’t sell advertising.

So why do we bother?

We really do want to help people, why should tax and accounting be a black art, lets help everyone to understand it
By helping you, we also increase our own knowledge and understanding – so we all learn together
The 804 posts are a huge resource for anyone seeking the solution to a problem
Our blogs are a great reference source as we generally have links to the specific HMRC rules and helpsheets, we often quote our blogs when our clients ask about an issue they face
We enjoy writing them

What lessons have we learned from blogging?

Always have a picture
Choose a good title for the URL
Post regularly

Did you know…

There are more than 1.5 billion blogs
The majority of blog readers are aged 18 to 36
Most people read more than 5 blogs per day
Most bloggers share their blogs on social media

steve@bicknells.net

2016 was our best year ever!

If your business doesn’t have a blog, I recommend that you start one in 2017.

The key reasons why you need a blog are:

It helps you and your business to become the ‘go to expert’
It massively increases inbound traffic and raises your social media profile
Its an opportunity to give back and to help your audience resolve common problems

steve@bicknells.net

Record breaking June Blogging

June has been the best month ever for http://www.stevejbicknell.com our blog had 12,494 hits and on the 12th June 2016 had its best ever day with 1,396 hits.

Thank you to all our readers, we really appreciate you following and reading our blogs.

https://cdn2.hubspot.net/hub/145335/file-407864683-png/blog-files/blogging-industry-leaders1.png

https://www.impactbnd.com/blog/expert-opinions-on-the-state-of-business-blogging-infographic

steve@bicknells.net

www.stevejbicknell.com blog smashes through 300,000 hits!

http://www.stevejbicknell.com has now had over 300,000 views, nearly 200,000 unique visitors and on Sunday reached a new daily views high of 1,396 views in a single day!

I think that’s pretty impressive for a Tax and Accounting Blog!

We have over 7,000 followers and our most popular day is Tuesday and the best time is 1pm, which is interesting as last year it was Wednesday at 10am.

Our top 3 blogs of all time are:

January 2016 has had the highest monthly number of hits at 12,000

So why do people read my blog?

Useful Content – I learned a long time ago that if you want followers and readers you have to write about things that will interest as wider audience as possible. My blog is about Accounting and Tax, which you might think is boring but it does affect everyone, we all pay tax! and there is plenty to blog about.
Accurate Content – Its important to get the content right but even if you do make a mistake you can bet your life someone will tell you. Fortunately most readers are very helpful and will also contribute suggestions.
Regular Posts – you have to post regularly, I post 2 or 3 times a week, I prepare them in advance and schedule them
Variety – I try cover a wide variety of topics and my audience appreciate it, I even get special requests
Pictures – Blogs without pictures, charts and graphics are boring
Share – Post your blogs every where on Social Media and encourage others to do the same
Pick a good title – The title will be found by search engines so try to think about what someone might search for
Video – You Tube has plenty and most people would love you to link to their video as it will increase their hits as well as yours
Infographics – I love infographics and I try to create my own when I have time
Keep it simple – Lets face it Tax is complicated, so I try not to make the blogs too complicated otherwise I will lose followers

steve@bicknells.net